All posts tagged startups

Building a product and saying no to features

Building a product and saying no to features

Building and launching a SaaS is not an overnight project. Typically there’s a lot of planning and time involved upfront. During this time (if not before) you develop a vision for how your product should look, feel, act, react and fit into the lives of it’s users.

However, somewhere between idea and a successful business, reality rears it’s ugly head and your vision slowly warps into something unexpected.

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from freelance to products

A journey from freelance thoroughbred to product novice

Until 2013 I was a freelance thoroughbred. I revelled in the leap from project to project and the ever changing work that this brought. But time ticked by, my hair started to grey and I began to wonder where all this would end up. Where would I be in 10, 20 or 30 years?

I felt my consulting days were drawing to a partial, if not complete close.

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jobs to be done and jobs simply done

Jobs to be done, and jobs that are simply done

I’m the kind of person who needs lots of small wins to keep me afloat. It doesn’t matter how small, but they need to be consistent. It’s the glass half full affliction, and sometimes I need to be reminded of just how full it really is.

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